New London, WI

Census place 5556925 · pop 7,726

D−49/ 100
🫤 Rough
F
in WI
📍 Wisconsin ranks #7 of 50 states →
🏆 Jobs2.5% · top 7%
🚽 Broadband83.6% · bottom 8%
Taxes
1.74% property · US 0.99%5.72% sales · US 7.00%up to 7.65% income · US 4.63%

Sales & income are statewide.

The breakdown — worst first

Broadband access83.6%8

U.S. median 90.0% · worse than most cities

83.6% of homes have broadband · Share of households with a broadband internet subscription.

Poverty rate21.0%15

U.S. median 12.1% · worse than most cities

21.0% live in poverty · Share of residents living below the federal poverty line.

Bachelor's degree or higher17.3%15

U.S. median 24.3% · worse than most cities

17.3% have a bachelor's degree or higher · Share of adults 25+ with a bachelor's degree or higher.

Property-tax burden1.74%17

U.S. median 0.99% · worse than most cities

1.74% of home value paid in property tax · Median real-estate taxes paid as a share of home value.

Homeownership52.0%19

U.S. median 67.2% · worse than most cities

52.0% own their home · Share of occupied homes that are owner-occupied.

Adult smoking16.8%20

U.S. median 14.6% · worse than most cities

16.8% of adults · Share of adults who currently smoke.

Physical inactivity31.2%21

U.S. median 26.5% · worse than most cities

31.2% of adults · Adults with no leisure-time physical activity.

Income inequality0.4723

U.S. median 0.43 · worse than most cities

Gini 0.47 (0 = equal, 1 = unequal) · Gini index of household income (0 = equal, 1 = unequal).

Adult obesity39.1%24

U.S. median 36.5% · worse than most cities

39.1% of adults · Share of adults with obesity (BMI ≥ 30).

Median household income$60,61229

U.S. median $67,857 · worse than most cities

$60,612 median household income · Median household income — a proxy for local economic health.

Uninsured adults10.1%45

U.S. median 9.3% · worse than most cities

10.1% of adults · Adults 18–64 without health insurance.

Commute time24 min46

U.S. median 24 min · worse than most cities

24 min average one-way commute · Average one-way commute to work, in minutes.

Poor mental health17.2%49

U.S. median 17.4% · worse than most cities

17.2% of adults · Adults reporting frequent poor mental health (14+ days a month).

Natural disaster riskCounty-level70/10075

U.S. median 77/100 · better than most cities

70/100 FEMA risk (higher = riskier) · FEMA National Risk Index — wildfire, flood, earthquake, heat and more. Published by county, not city — every city in the county shares this figure.

Housing cost$174,80078

U.S. median $214,900 · better than most cities

$174,800 median home value · Median home value — how expensive it is to buy in. Higher = less affordable.

Air quality (AQI)County-level37 AQI81

U.S. median 42 AQI · better than most cities

37 median AQI · Median air quality index — lower is cleaner air. Published by county, not city — every city in the county shares this figure.

Unhealthy air daysCounty-level0 days85

U.S. median 1 days · better than most cities

0 unhealthy-air days per year · Days per year with unhealthy air (AQI above 100). Published by county, not city — every city in the county shares this figure.

Population growth (5yr)+12.3%85

U.S. median +2.4% · better than most cities

+12.3% population change (5yr) · 5-year population change — are people moving in, or fleeing?

Unemployment rateCounty-level2.5%93

U.S. median 3.6% · better than most cities

2.5% unemployment · Share of the labor force out of work. Published by county, not city — every city in the county shares this figure.

Not measured for New London: Crime, Property crime, Rent. Not every public source covers every city — EPA air monitors and Zillow rent only reach some places, and national crime data is still being added.

Frequently asked

Is New London, WI a good place to live?
By the numbers, New London scores 49/100 — a D− (Rough) on Shcity, which ranks U.S. cities on public data across 19 metrics like crime, cost, jobs and health. Its strongest area is unemployment rate and its weakest is broadband access. Wisconsin overall ranks #7 of 50 states. Whether it's "good" depends on what you value — re-weight the factors to score it your way.
Is New London, WI expensive to live in?
New London has a median home value of $174,800 — more affordable than most U.S. cities.
What's the biggest downside of living in New London, WI?
Its weakest measured area is broadband access (83.6%) — 8/100, worse than most U.S. cities.
What is New London, WI best at?
Its strongest measured area is unemployment rate (2.5%) — 93/100, better than most U.S. cities. (A county-level figure.)

Sources: U.S. Census (ACS), CDC PLACES, FBI Crime Data Explorer, BLS, EPA AirData, FEMA National Risk Index, and Zillow.